Privacy Policy

About Mills-parasols.com


We take your privacy seriously and we're committed to protect it. We collect, store and use your personal data in accordance with the Data Protection Act 1998 and other applicable local laws such as CNPD laws.

Third Party Websites

This Privacy Policy applies only to Mills-Parasols' website and does not cover other websites maintained by organizations to which we link. We are not responsible for, nor do we warrant or guarantee, that the privacy policies of such other organizations comply with the applicable law. When you place an order for products or services on our website, some of the personal details you submit at registration must, in order to deal with your request, be forwarded to the relevant partners along with your order.


Personal Data Collected


You do not have to give us any personal data in order to use most of our website. However, if you wish to send us a message, chat online, receive our newsletter and special offers or order products and services you will need to provide us with certain information. This may include (but it is not limited to) your name, address or location, phone number and email address and when using our contact form, your message and any other information you wish to provide to us.

Please note that to order our products or services you will need to register an account with us. You can personalise your account and invite friends to shop at Mills-Parasols.com (e.g by e-mail, Facebook or Twitter). Please ensure that you have your friends' permission before sharing their contact details with us. We will let them know how we have received their details. Please make sure that you only forward emails to people you know would be happy to receive them. 

We may ask for your phone number to allow us to process your order and let you know the status of your order. This number may be given to couriers and/or providers for delivery services in order for us to keep you informed.

Please note we do not keep your payment card details on file. We use third party providers, including (but not limited to) PayPal, to process payments and only these entities see your payment card details.

We keep a record of your purchases to helps us deal more efficiently with any queries or problems you may have and also to ensure that our replies and information sent to you is relevant.

When you visit our Website, we also automatically collect certain information from you. For more information about this, please see Cookies section below.

The information we collect allows us to: 

  • Provide the products and services you have ordered;
  • To verify your identity and details of your payment method;
  • Administer Mills-Parasols' website and provide customer services;
  • Plan and manage our commercial business activities including analysis of your shopping habits, product and style preferences;
  • Communicate with you (including via email or telephone where such contact details have been provided);
  • Tell you about our offers, services or products;

You agree that we may disclose your personal data to other companies within the Mills-Parasols.com group (listed on our Website) and to our and their service providers and agents for the above purposes. This will be done confidentially and only to the extent permitted under applicable data protection laws. Such providers and/or agents may include (but are not limited to) third parties who carry out customer service, payment processing services, identity verification and fraud management services, hosting and website maintenance.

We may also release personal information where it is necessary to comply with the law, enforce or apply our Terms and Conditions and other agreements or to protect the rights, property and safety of our users. This includes exchanging information with other companies and organizations for identity verification and fraud protection purposes to the extent permitted by applicable laws.

If we sell all or part of our business, or make a sale or transfer of assets, including a sale in bankruptcy or are otherwise involved in a merger or business transfer, we may transfer your personal data to a third party as part of that transaction.

We may disclose aggregate anonymous statistics to third parties including our investors, about the number of visitors in Mills-Parasols' website.


Transfers of your personal data

Your personal information may be transferred to, and stored at a destination outside of the European Economic Area including (but not limited to) the US. Such processing may be required in order to fulfill your order, process your payment details or/and provide support services.


Accessing Personal Information


To see all the personal data we hold about you or if you have any other requests about your rights (which may include a right to correct any inaccuracies or object to certain information), please contact us, use our contact form or our Facebook page.


Communications & Marketing


To subscribe to our newsletter and receive special offers, please complete our subscription form (see bottom right section of the footer). If you make a purchase on Mills-Parasols' website, we may automatically add  you our subscriptions list.

Please note that telephone and/or email communications will only be made by us. We do not sell or otherwise pass your details to third parties for marketing purposes. You can opt-out of these communications at any time via the unsubscribe link on any email or by contacting us using the contact form or our Facebook page.




Cookies and related tracking technologies

We use technology such as "cookies" to collect information and store your online preferences. Cookies are small pieces of information sent by a web server to a web browser, which allows the server to uniquely identify the browser on each page.

We use the following categories of cookies on our Website:

 Category 1: strictly necessary cookies

These cookies are essential in order to enable you to surf the website and use its features. Without these cookies, services you have asked for such as remembering your login details or shopping basket items cannot be provided.

Category 2: performance cookies

These cookies collect anonymous information on how people use Mills-Parasols' website. For example, we use Google Analytics cookies to help us understand how customers arrive at our site, browse or use our site and highlight areas where we can improve areas such as navigation, shopping experience and marketing campaigns. The data stored by these cookies never shows personal details from which your individual identity can be established.

Category 3: functionality cookies

These cookies remember choices you make such as the country you visit our website from, language and search parameters such as size, colour or product line. These can then be used to provide you with an experience more appropriate to your selections and to make the visits more tailored and pleasant. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

Category 4: targeting cookies or advertising cookies 

These cookies collect information about your browsing habits in order to make advertising more relevant to you and your interests. They are also used to limit the number of times you see an advert as well as help measure the effectiveness of an advertising campaign. The cookies are usually placed by third party advertising networks. They remember the websites you visit and that information is shared with other parties such as advertisers. For example, we use third party companies to provide you with more personalised adverts when visiting other websites.

Category 5 : social media cookies

These cookies allow you to share what you’ve been doing on the website on social media such as Facebook and Twitter. These cookies are not within our control. Please refer to the respective privacy policies for how their cookies work.

If you want to delete any cookies that are already on your computer, please refer to the help and support area on your internet browser for instructions on how to locate the file or directory that stores cookies. 
Information on deleting or controlling cookies is available at www.AboutCookies.org. Please note that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our site.

To opt out of being tracked by Google Analytics across all websites visit http://tools.google.com/dlpage/gaoptout.
If you'd like to opt out of other third party cookies relating to behavioural advertising, please go to www.youronlinechoices.eu. Opting out does not mean you will no longer receive online advertising, rather that the company or companies from which you opted out will no longer deliver ads tailored to your web preferences and usage patterns.

Mills-Parasols and other third parties acting on its behalf may automatically track and collect information about the IP address, domain service, location, time zone, language, the type of computer and web browser you are using and the pages you visit (including by using web beacons and other similar technology). If you access our Website via your mobile device, we may also collect information about your mobile provider and your mobile device. We use this information so we can administer and improve our system, analyse trends, track users' movements, gather broad demographic information for aggregate use and detect suspicious or fraudulent transactions. If these automated processes reject your transaction on the basis that it is a suspicious or fraudulent, you may contact us and ask us to reconsider the decision within 21 days of receiving such notification. We are likely to use very similar criteria to review your transaction in person so there is no guarantee that the decision will be different.




We take reasonable care to maintain appropriate safeguards to ensure the security, integrity and privacy of the information you have provided us with. Please keep in mind that if you voluntarily disclose personal information online in a non-protected environments - for example on a message board, shopping list, or in chat areas - that information can be collected and used by others outside of our control.


Contact Us


If you have any questions or concerns about this privacy policy or your personal data, please visit the Contact Us section or our Facebook page.


Updates to this policy


This Privacy Policy was last updated in November 2015. We will place any updates to our Privacy Policy on this page. Please check back regularly to keep informed of updates to this Privacy Policy.


Join our Mailing List

Sign up to receive our email updates

Search our store